The Tagalog word makulit is commonly used in a light-hearted context to describe one who is "naughty," "annoying," or "pesky," especially when describing young children.

Hella Kulit is all about knowing how to have fun, not taking life so seriously, being yourself, and above all, being able to reminisce on the simpler times as those makulit na mga bata (or pesky children) growing up.

... even if that meant running from the flying tsinelas ¯\_(ツ)_/¯ 

Maraming salamat for checking us out,

Welcome to the Kulit Fam.